Hear the RedMart and Qerja stories firsthand at Tech in Asia Jakarta 2015

We’re thrilled to reveal the next two speakers joining us at Tech in Asia Jakarta 2015. Come and hear firsthand founder stories that embody their grit, passion, and singular focus on building products despite meeting resistance along the way.

Roger Egan, CEO and co-founder of RedMart

Roger Egan of RedMart will join us onstage at Tech in Asia Jakarta 2015 to share an insider’s perspective of the uprising war between Southeast Asia’s online grocery players.

RedMart has been credited for pushing boundaries in Singapore’s ecommerce and online grocery game. The firm is taking on fierce competition now more than ever, as the online grocery market seems to be reaching a saturation point. Further complicating the matter is RedMart’s expansion into neighboring countries.

RedMart recently raised US $26.7 million to gear up for regional expansion. The startup has entered Hong Kong, with plans in the pipeline to edge into Indonesia – directly stepping on the toes of local contenders Go-Jek, Sukamart, and regional competitor HappyFresh.

His choice of weapon? Quality control. RedMart’s key value proposition is that it operates solely in the virtual world, with no physical stores to its name. All its groceries are picked from in-house fulfillment centers, and delivered via RedMart’s own fleet of vehicles. This ensures Egan and his team have more control over the process from beginning to end. In theory, it also means tighter control over the customer experience.

On the other hand, some of RedMart’s competitors employ runners to do shopping for customers at brick-and-mortar grocery stores in the name of capital efficiency.

The million dollar question: which model will prevail?

Join us as Roger makes a case for how RedMart is wrestling its way to the top in the logistics war by prioritizing quality control over an asset light business model.

Veronika Linardi, co-founder of Qerja

Veronika Linardi, co-founder of Qerja, has built a business based on transparency – no easy task in Indonesia.

Qerja bills itself as Indonesia’s first online community for empowering professionals to make the best decisions regarding their careers. It operates on the basis of anonymity, letting job seekers and employees divulge insights about their current employers and salaries anonymously, not unlike Glassdoor, the disruptive platform in the US.

Qerja isn’t in the US however. It’s in a country shrouded by an opaque business environment, home to people not used to freely discussing HR policies, current employers, or salaries in general. The mask of anonymity in this case, goes a long way in facilitating conversations. It protects Qerja users’ identities, while also allowing them to speak freely.

One can imagine the backlash this startup might receive from disgruntled companies – on more than one occasion, Veronika has received angry calls from employers and requests to take certain information down. Not one to back down, Veronika affirms that Qerja is meant to bare it all – the good, the bad, and the ugly – to let employees make informed decisions.

The good news is Qerja has its fair share of supporters. A recent eight-digit series A funding from the SB ISAT Fund, a joint venture between SoftBank and Indosat, validated the barely year-old startup.

Join us as Veronika outlines the uphill task of penetrating a veil of secrecy around working environments in Indonesia, and how Qerja will continue to level the playing field between employers and employees.

20 percent promotion extended

Here’s your chance to catch Roger Egan and Veronika Linardi live as they offer a sneak peek behind the scenes of their startups at amazing value.

We are extending our 20 percent promotion off all passes (promo code: tiajkt20) until October 4. Get your passes today!