Miguel Cordon · · 1 min readIndonesian social commerce app bags $3m in Surge-led round
Indonesia-based Grupin, a social commerce platform, has raised US$3 million in a round led by Sequoia Capital India’s Surge and joined by Skystar Capital and East Ventures.
Grupin founders Ricky Christie (left) and Kevin Sandjaja / Photo credit: Grupin
Grupin offers a community-based shopping experience and discounts on bulk orders for its consumers. Users can also share deals with friends and family within the Grupin app, helping boost discoverability for sellers.
The company said it has sold hundreds of shop-keeping units, which include packaged foods, fresh produce, baby products, kitchen utensils, and electronics, since its launch in August 2021. The firm also said it saw its user base grow by 400x in the same period.
Grupin was founded in January 2021 by Kevin Sandjaja, who previously served as the CEO of Pegipegi, and Ricky Christie, an early employee of Traveloka. It took part in Surge’s sixth cohort of 20 companies, which was announced last month.
“We’re excited to grow the team and expand our sourcing reach in and outside of Indonesia,” said Sandjaja.
See also: 50 rising startups in Indonesia
Editing by Lorenzo Kyle Subido
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