Welcome to The Checkout! Delivered every Thursday, this free newsletter breaks down the biggest stories and trends in ecommerce. View past issues here or sign up here to receive future newsletters.
Hi there,
“The only constant in life is change.”
This adage from a Greek philosopher has held true through the ages, especially for startups. To survive in the space, you have to constantly reinvent yourself, especially amid a broad economic downturn.
For example, in India, Zomato had to join the quick-commerce rush even after ruling India’s food delivery space for years. Meanwhile, Swiggy is helping small businesses set up their digital stores via its latest offering, Minis.
The Big Story this week by my colleague, Aditya, follows a startup on a path to rediscovery. Wahyoo, a small restaurant enabler in Indonesia, is now including the cloud kitchen model in its plans as it closes in on series B funding.
The company believes that in the long run, its ghost kitchen model will take over the B2B online commerce enabler stream in terms of revenue.
Talking of reinventing to survive, in today’s Hot Take, I wonder whether the booming D2C sector in India has hit a rough patch. With less funding to go around and heightened competition to acquire consumers, how are D2C brands in the country weathering the storm?
– Samreen
THE BIG STORY
Indonesia’s Wahyoo eyes series B raise to bake in cloud kitchen ambition
Image credit: Timmy Loen
The restaurant enabler is turning its partners – small eateries called “warteg” – into cloud kitchen networks for other brands.
THE HOT TAKE
Has India’s D2C boom hit a roadblock?
Here’s what happened:NEWS YOU SHOULD KNOW
FYI
Stay updated on the go with our mobile app.
Get latest insights with smoother, more personalized experience through TIA mobile app.
