Xiaomi shifts into top gear in India with new online and offline sales channels

When Xiaomi first launched in India last July, the Chinese gadget maker did so with online-only sales through one ecommerce store – Flipkart. That ends today as Xiaomi’s India boss, Manu Kumar Jain, announced a wide array of new ways for Indian consumers to buy its smartphones or tablets.

1) To mark this special occasion, we are announcing two new partnerships with @Snapdeal n @amazonIN 🙂 #MiFanFest

— Manu Kumar Jain (@manukumarjain) April 7, 2015

2) This means u can now purchase your favourite Mi products from @Flipkart, @Snapdeal, @amazonIN, @themobilestores, and @airtelindia stores

— Manu Kumar Jain (@manukumarjain) April 7, 2015

Xiaomi has tapped Airtel India’s stores for sales before with the Redmi Note 4G, but the sales channels through Amazon India, Snapdeal, and The Mobile Stores are brand-new. The Mobile Stores has 300 outlets across the country.

In addition to that, Jain announced today that Xiaomi would do away with its pre-registrations for flash sales of its Redmi 2 and Mi Pad in a sign that the company is better able to produce supply to meet demand. Xiaomi’s flash sales have been criticized by some users for proving frustrating.

See: Xiaomi tweaks new Redmi 2 for intense battle against Android One rivals (REVIEW)