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Phoebe Magdirila · · 2 min read

GrabTaxi’s limo service, GrabCar, enters first new country as it speeds into Manila

GrabCar

The new limo service from Malaysia-based startup GrabTaxi looks set to expand quickly in Asia. Only a week after GrabCar first launched in Malaysia, the service is now available in Manila, the capital of the Philippines.

The new service goes head-to-head with US-based Uber. Uber launched in Manila in February.

Just like Uber, passengers taking GrabCar will be riding in vehicles that are better than a taxi, with a chauffeur taking care of you. GrabCar uses Hyundai Sonata and Toyota Camry models, so it’s on a par with Uber’s wheels in the Philippines. In some fortunate cases, GrabCar passengers can chance up on a fun Mini Cooper.

A boost from cash payments

GrabCar rides accept cash for payments. This can be an advantage for the startup over Uber, which currently offers credit card-only payments in the Philippines.

GrabCar’s metrics for pricing – such as the base fare and per kilometer or per minute rates – are not revealed. However, for the passengers, an estimated cost will show up on the app upon designating the pick-up and drop-off points.

See: 10 taxi apps you can use across Asia

To date, GrabCar has more than 10 cars running around Metro Manila. This number will increase over time based on the demand, according to GrabTaxi Philippines co-founder Brian Cu. To ensure the company’s compliance with Philippine transportation laws, Cu explained to Tech in Asia that GrabCar only works with rent-a-car fleets with licenses.

GrabTaxi CEO Anthony Tan states that the demand it saw for GrabTaxi in the Philippines pushed forward the launch of this extended service. He reveals that the GrabTaxi app now has an average of 250,000 monthly active users across 14 cities in Asia.

GrabCar is accessible from within the GrabTaxi apps.

Editing by Steven Millward

(And yes, we’re serious about ethics and transparency. More information here.)

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Community Writer

Phoebe Magdirila

Phoebe lives in the Philippines, and has been writing about the tech industry for more than two years now, an area she never thought she'd enjoy way more than the fashion and lifestyle segment. Now embracing the fast-paced world of technology and business as a writer for Tech in Asia, she carries with her the aspiration of learning more insights from business leaders along the way, and sharing it to the world. Phoebe's hobbies include traveling, running, and watching good movies. More to that, her cute cats and a cup of coffee usually makes her day.