Get the dirt on how little-known Metaps roped in Line and Zynga as clients (#StartupAsia preview)

Companies large and small are always eager to get their apps in front of eyeballs, and equally keen to measure how much money they’re making from ads. As a result, a number of startups have emerged that aim to take up the burden of promoting and advertising for developers.
One of the more successful startups to specialize in app monetization is Metaps, a Tokyo-based firm that offers various user-acquisition tools and analytics for startups. With just US$16.5 million to date in funding, the company has landed Kakao, Line, Baidu, Zynga, and others as clients.
See: Android apps connected to Japan’s Metaps have been downloaded 1 billion times
How’d they do it? Metaps CEO Katsuaki Sato will be speaking at TIA’s upcoming Startup Asia Tokyo 2014 to spill the beans and share his insights on how to win in the competitive adtech industry. If you’re working in mobile adds or app monetization, you’re not gonna want to miss it.
Get Startup Asia Tokyo 2014 tickets here. For serious! Use the code Techinasia before August 8 to receive a 15 percent discount.
Stay updated on the go with our mobile app.
Get latest insights with smoother, more personalized experience through TIA mobile app.
Recommended reads
Forrest Li on scaling Sea, building smarter bots, and founder grit
SGX’s CEO says it doesn’t need a unicorn to win
SMEs want AI too, but not the kind Big Tech is selling
Oatside’s alt-milk rise hits a profitable gear
Alibaba’s financial health in 12 charts
Asia’s telcos bundle AI into mobile plans. Will it pay off?
M-Daq chases bigger clients as revenue falls, losses grow
VC tracker: Accel raises US$3.5b, including US$550m for India
Graas buys Temasek-backed Trustana in agentic commerce push
Doctor Anywhere posts healthier operations in 2025
Editing by David Corbin
(And yes, we’re serious about ethics and transparency. More information here.)

