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Deepti Sri · · 1 min read

Fintech firm that aims to be the “Afterpay for emerging markets” bags $2.2m in seed round

“The company [fintech startup Plentina] announced today it has closed a US$2.2 million seed round, co-led by former Tableau executive and ClearGraph chief executive officer Andrew Vigneault, Unpopular Ventures and DV Collective,” TechCrunch reported.

Details:

  • Investors including JG Digital Equity Ventures, Amino Capital, Canaan Partners Scout Fund, and Ignite Impact Fund also participated in the funding round.
  • Plentina will use the funds raised from the financing round to onboard more merchant partners in the Philippines as it looks to expand in Southeast Asia, among other regions.

Context:

  • The fintech firm has built an alternative credit score through its application, which provides store credit financing for users to help them buy essentials like food and medicine. It aims to build an “Affirm or Afterpay” – two players in the buy now, pay later segment – for emerging markets.
  • Launched in October 2020, Plentina has been downloaded over 30,000 times, and includes merchant-partners like 7-Eleven Philippines and Smart Communications.

Editing by Collin Furtado and Jaclyn Tiu

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Deepti Sri