AirAsia announced the launch of an e-wallet that will allow users to make payments and earn rewards within the budget carrier’s app.
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Called AirAsia Pocket, the e-wallet is currently available to app users in Malaysia. Apart from getting a 10% discount for all AirAsia flight bookings, users will earn 10x AirAsia points with every food order on weekends.
For now, top-ups for the e-wallet can be made via Financial Process Exchange online banking, with more options to be available in the future.
AirAsia Pocket comes in two versions: Lite and Pro. The Lite version has a wallet-size limit of 500 ringgit (US$113.61), while the Pro makes room for larger transactions with a wallet size of up to 4,999 ringgit (US$1,135.87).
To develop the e-wallet, AirAsia partnered with Fass Payment Solutions (Fasspay), a white-label digital wallet provider in Malaysia. Fasspay’s platform allows AirAsia to customize the product and offer a variety of financial services to its users.
See also: Can AirAsia’s super-app ambitions take off?
The new feature is “the final step in closing the loop” for the whole ecosystem, Amanda Woo, CEO of Air Asia super app, said in a statement.
Earlier this year, the company launched financial marketplace AirAsia Money in Indonesia to strengthen its fintech push in Southeast Asia.
Currency converted from Malaysian ringgit to US dollar: US$1 = 4.4 ringgit.
Editing by Deepti Sri and Joy Tirkey
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