5 rising startups in India – Nov 7, 2016

Photo credit: Bench Accounting.

A customer conversion and website testing site brings in millions, while a business-to-business packaging materials startup closed out last week by taking a not-too-shabby investment. Check out the startups that have made our funding list.

Bizongo

Bizongo, a Mumbai-based online packaging materials marketplace for business, has raised US$3 million in series A funding from IDG Ventures and Accel Partners.

The funding will be used for building and automation, to expand its seller base, and to improve its supply chain. Its tech and operations areas will also see upgrades.

Founded by Aniket Deb, Sachin Agrawal, and Ankit Tomar, the company sells boxes, containers, pouches, and bags, and serves industries, including retail, hospitality, and consumer goods. It claims to have around 2,000 clients, including Flipkart, Bigbasket, Hypercity, and Bayer.

See: A one-year-old B2B startup just raised $3m from Accel, IDG Ventures

Zarget

Chennai-based SaaS website testing and customer conversion startup Zarget has landed US$6 million in series A funding led by Sequoia Capital. Existing investors Accel Partners and Matrix Partners also participated.

The money will go toward updating the company’s marketing optimization products.

Founded last year by former Zoho employees Arvind Parthiban, Naveen Venkat, and Santhosh Kumar, Zarget aims to be a one-stop platform for businesses’ digital marketing and website performance needs.

See: Why Matrix and Accel snapped up Zarget within two months of its founding

LetsMD

Photo credit: Army Medicine.

Delhi-based LetsMD has secured an undisclosed amount of angel funding from the Calcutta Angels Network. Startup-to-investor connector LetsVenture, People Group founder and chief executive of People Group Anupam Mittal, and Currae Healthtech Fund also participated.

Founded in December 2015 by Nivesh Khandelwal, Prakhar Gupta, and Tenzin Thargay, the startup helps users compare prices of planned surgeries at different hospitals. It gives information on 300 hospitals and specialty chains like Fortis Healthcare, BLK Hospital, and Apollo Hospitals in the Delhi-NCR region.

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