Apple is believed to be working on a smaller and cheaper iPhone to fight against Android’s growing market share. On top of that, the cheaper iPhone could also help Apple enter Asian markets like China and India. A person who saw a prototype of the new iPhone said the “device was significantly lighter than the iPhone 4 and had an edge-to-edge screen that could be manipulated by touch, as well as a virtual keyboard and voice-based navigation.”
The price is reported to be around $200. Size used to be one of the key factors for consumers when deciding which phone to purchase. The smaller it is, the more expensive it gets. Back then; every mobile phone maker was competing to manufacture the smallest and slimmest phone. But now, it seems like smaller means cheaper, at least for Apple’s case. Perhaps, as our use of smartphone diversifies (game, work etc), a larger display is more appreciated.
The last report on China’s mobile stated that 54 percent of the country’s 755 million mobile subscribers were classified as advance data users who access emails, browse the web and games online on a day-to-day basis. On the other hand, India has over 700 million mobile subscribers and smartphone sales was forecast to double in the next three years.
Can Apple gain more Asian users through its iPhone nano? Can Apple ride on the smartphone trend in Asia? We want to hear from you:
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