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Peter Cowan · · 3 min read

An AI that turns Figma designs into production-ready code

This article is a part of Startup Spotlight, a series that features young, up-and-coming startups.

Made by Arsal Ysfin/Tech in Asia with the help of AI

The team behind CodeFlow Lab set out to reduce friction between product design and deployment. Built around design-first workflows, the platform helps teams turn approved designs into reliable, production-ready code, giving non-technical creators a faster path to launch and engineers a cleaner foundation to build on.

😟 Problem

The process of turning application designs into functional code creates a significant bottleneck. This gap between design and deployment slows innovation and increases costs. A Gartner report notes that 70% of enterprises face application backlogs that hinder progress.

💡 Solution

CodeFlow Lab, a product by Apricus 8 Sdn Bhd, is an AI-powered development platform built around design-first workflows. Unlike prompt-based no-code tools, it focuses on turning Figma designs into production-ready React or Flutter code that fits into existing engineering pipelines.

Its key features include:

  • Figma‑to‑code conversion: Generates structured React or Flutter components from Figma design files, reducing manual handoff and refactoring.
  • Natural language app generator: Builds an application’s structure, logic, and UI from a plain English description.
  • Agentic SDK: Deploys AI agents to handle repetitive engineering tasks like documentation, code review, and testing.
  • Native Git integration: Pushes generated code directly to GitLab or GitHub with automated deployment pipelines.
  • Enterprise controls: Provides built-in versioning and safeguards to ensure code is production-ready.

Image credit: CodeFlow Lab

📊 Market size

The company estimates its opportunity with a bottom-up approach. It targets startups and enterprise teams in APAC, Europe, and Latin America. In APAC alone, there are an estimated 50,000 startups and 20,000 mid-sized enterprises building digital products.

Capturing 2% of this base represents approximately 1,400 customers. With an average lifetime value of US$28,800 per customer, this initial market presents a US$40 million opportunity.

🤝 Team

  • Marcello Cultrera: Product owner and lead developer. He has experience architecting layout-aware platforms and solving complex API reliability challenges.

🚀 Traction

  • Over 200 early adopters have tested the platform across APAC, the US, and Europe.
  • 65% of testers returned for multiple sessions within the first month.
  • Achieved a 12% conversion rate from free testers to paid users in the first two months.
  • Pilot programs showed a 70% faster design-to-code conversion for participating teams.
  • Established strategic collaborations with several Malaysian software houses for testing and validation.

🏆 Competition

CodeFlow Lab competes with platforms like Anima, Locofy, and Builder.io. It differentiates itself with its agentic SDK for workflow automation. It also focuses on generating high-quality semantic code and providing enterprise-grade reliability features.

💰 Financials

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TIA Writer

Peter Cowan

Engagement editor at Tech in Asia, based in Hanoi, Vietnam. Reach me via email at peter.cowan@techinasia[dot]com