Zalora Joins Many Indonesian E-Commerce Sites in 12-12-12 Sales Spectacular

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Tomorrow is the wonderful date of the triple twelves – 12-12-2012 – and to make sure the day becomes even more special, seven Indonesian e-commerce stores are planning to hold online promotions and sales. Zalora is describing tomorrow’s sales bonanza as an “online revolution”.

The participating e-commerce stores are Zalora Indonesia, Lazada Indonesia, Plasa, Fimela, BerryBenka, PinkEmma, and DamnILoveIndonesia. This online event is supported by Yahoo and Indonesian operator Telkomsel.

[UPDATE: From a separate release we received from Lazada, there are three more e-commerce players joining tomorrow’s sales bonanza, which are Fazzione, FoodPanda, and Bilna.]

Zalora Indonesia will stick to the numerical theme by offering discounts in multiples of 12, ranging from 12 percent to 84 percent discounts; plus, the Rocket Internet-owned site will give IDR 120,000 (US$12) shopping vouchers to 12 lucky winners tomorrow. The fashion e-commerce site will also offer zero percent interest payment installments for those who spend over IDR 500,000 ($52) all at once.

Users can keep track of the sales offered tomorrow on Twitter via the hashtag #1212Sale.

(And yes, we're serious about ethics and transparency. More information here.)

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