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Yahoo is Shutting Down Koprol in Two Months

Joshua Kevin
Joshua Kevin
3:12 pm on Jun 29, 2012

yahoo koprol

After months of rumours floating around, finally the news is out: Yahoo is shutting down its social network Koprol effective August 28, 2012. Most people saw this coming after it laid off thousands of people, including most of the Yahoo Koprol team back in April. Once hailed by Indonesia’s president, Susilo Bambang Yudhoyono, Koprol now is being retired by the internet giant.

Koprol is an Indonesian location-based social network founded by Satya Witoelar, Fajar Budiprasetyo, and Daniel Armanto. It was bought by Yahoo back in May of 2010. It was one of the few success stories here in the Indonesia startup scene and is often mentioned when discussing the tech scene here. But even with recent new features, millions of total users, and business pages to create revenue, they are being thrown into the deadpool. Yahoo’s official statement explained:

In line with Yahoo!’s focus on more quickly innovating with our core products and properties, over the coming quarters, we are shutting down or transitioning a number of products that did not meaningfully drive revenue or engagement. After carefully reviewing its product portfolio, Yahoo! has decided to discontinue Koprol effective 28th August, 2012. Users will be notified of the shut-down and the process of retrieving their online data starting June 29th, 2012.

I guess this is the way startup life goes, right? It’s a roller coaster ride with ups and downs, and for every startup that closes down, more than a few new startups are born. I’m definitely expecting a lot from the Koprol alumni in the near future. As for Yahoo Koprol users that are still active and want their data (posts, check-ins, images, and reviews), they can export the information through m.koprol.com/export.

[Photo: Digital Trends]


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Have Your Say
  • http://www.thewebcitizen.com Ilias Chelidonis

    really sad to hear that, Koprol was one of the most promising startups in Asia, another bad execution by Yahoo

  • http://oliverwoods.posterous.com Oliver Woods

    Karl Marx once said that history repeats itself “the first time as tragedy, the second time as farce”. Yahoo’s addiction to stifling innovation internally, along with its bizarre parasitic relationship with start-ups it acquires, is well-documented. Koprol was destined for failure the moment it was acquired.

    Back in the days when Koprol was looking like it could have become a regional (let alone global) success story, I created a presentation for Slideshare (http://www.slideshare.net/OliverWoods/koprol-indonesias-answer-to-foursquare). Looking back, it really was naive of me (and anyone else for that matter) to think that Yahoo would be even able to let the location-based social network succeed in Indonesia.

    With all the troubles with Flickr and the wider management of the business in the United States, does anyone earnestly believe Yahoo has any way to go but down?

  • http://www.techinasia.com Joshua Kevin

    Hi Oliver,

    thanks a lot for your comment, really thankful that you pay close attention to Indonesia tech scene. Yes, I’d believe that looking at the history of Yahoo acquisition it is destined to fell apart similar as other startups but looking at the first year after the acquisition, or even before they sent out pink slips to purple employees worldwide, things are okay or even great at the Koprol office even they are preparing for a fresher UI and even on feature phones and also new features. (CMIIW on this, Koprol guys).

    Although the business model is still questionable, I think most of the location based social network are having problems to monetize worldwide and even more so in Indonesia. I really regret the decision by Yahoo but I think yes, it’s inevitable, with the used to be media giant is falling down.

  • http://shareyt.com/?r=11294 social sharing hub

    I just like the valuable info you provide in your articles. I will bookmark your blog and take a look at once more here regularly. I’m slightly certain I will learn many new stuff right right here! Good luck for the following!

  • Hario Seto

    Dear Koprol, time to rebirth with new revenue model.

    Dear Yahoo!, sucha irresponsible acquisition, it’s becoming your habit, yahoo. hooooo