Xbox One coming to China this September

C. Custer
11:50 am on Apr 30, 2014

Well, we knew it was coming, but now it’s finally official: the Xbox One is coming to China this September. Microsoft’s next-gen console will be released with the help of local partner BesTV, and since we’ve not yet heard any official word on the PS4’s plans for China, it seems likely that the Xbox One will be the country’s first official foreign game console release in over a decade.

(See: China releases censorship rules for console games, and there are a lot of them)

The companies also plan to do more than just ship the device itself, though. It sounds as if they will also be collaborating on game production via their joint-venture subsidiary, E-Home Entertainment, whose chairman Zhang Dazhong is quoted as saying:

“Via our cooperation with the world’s leading team, we will continue to develop video games fused with Chinese culture and provide further distribution support for locally produced Chinese video game content to the world.”

Of course, it remains to be seen to what extent Chinese gamers will be interested in the new Xbox, and previous reports have suggested that the company is expecting to ship a modest 100,000 units in China this calendar year.


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