India is one step closer to getting an all-in-one health app

Doctor finder Practo started out in Bangalore with a street-by-street mapping of doctors. Today it lists more than 150,000 doctors in India and Singapore, where it launched in March this year.

Apart from geographical expansion, Practo is growing through new linkages. In April, it got into the preventive healthcare space with the acquisition of FitHo, which offers advice on nutrition and exercise. This week it launched a product to help its users find the nearest diagnostic center for any test they need to get done.

Practo already lists 4,000 diagnostic labs in eight cities, and plans to expand to 35 cities and enable users to get their test reports online instead of having to visit the lab to pick them up.

The idea behind these moves is to make Practo a comprehensive health app, and not just a doctor discovery platform, explains Shashank ND, founder and CEO of Practo.

The Genii in a bottle of medicine

Today that expansion got another boost with the acqui-hiring of Genii, an outsourcing firm that has been helping ecommerce, financial, and media firms build up their online portals. Genii will help Practo expand faster into the enterprise space with products linking it to hospitals, diagnostic centers, and other healthcare related enterprises.

Practo already lists 8,000 hospitals and plans to expand that to 20,000 by year-end.

Shashank ND says:

This is the second of several acquisitions we are exploring. It is the next step in our mission to make Practo your health app.

The founders of Genii, Varun Vohra and Aditya Anand, along with the 11-member team, will join Practo and move to Bangalore.