Voiro Launches A Complete Business Management Suite For Ad Monetisation Teams

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Voiro’s Business Suite for Ad Monetisation Teams helps digital publishers efficiently scale business operations while driving revenue growth.

SINGAPORE – 4 September 2023 – Voiro, an enterprise solution company focussed on helping digital publishers grow, is thrilled to announce the launch of its complete business management suite for ad monetisation teams across sectors.

With the rapid growth of the digital advertising industry, publishers and advertisers face increasing complexities in managing and monetizing their ad inventory effectively. Voiro addresses these challenges head-on by offering a suite of powerful apps designed to simplify the entire ad revenue management process, seamlessly and efficiently.

Voiro’s modern ad revenue workspace will help simplify work for media sales, operations, revenue and finance teams, making them more efficient and productive. With a razor-sharp focus on data, it will also enable faster and better decisions across teams. Voiro’s enterprise solution is custom-built for publishers to empower them with advanced tools and insights to maximise ad revenue, optimise campaigns, and streamline operations, all in one comprehensive and easy-to-navigate platform.

With this comprehensive business suite, Voiro aims to build three key growth drivers for publishers across OTT, retail, gaming and media sectors:

● Revenue Optimisation: Voiro is built with revenue accuracy at its heart. The reconciliation engine seamlessly overcomes hurdles like mismatched revenue data, campaign under and over-delivery, and long and complicated billing cycles to provide a single view of revenue that is trusted, auditable, visible, and error-free. All in real-time.

● Business Efficiency: Efficient operations can mean the difference between a media business surviving and thriving. Voiro helps drive efficiencies and growth through data-backed insights in real-time, so the decision-makers are empowered with the right information to make business-critical decisions.

● Interoperability: Voiro is a bolt-on-top platform that allows publishers to connect disparate technologies used in the process of ad monetisation to provide teams with a single workspace to grow their business. Robust data models and integrations allow interoperability of various under-the-hood technologies at ease and at scale.

“Voiro is excited to launch the complete business suite for premium ad sales teams. Our suite of products provides a great opportunity for publishers to take advantage of Voiro’s capabilities to provide their advertisers a premium, data-rich experience and further their ads business,” Kavita Shenoy, CEO, Voiro.

About Voiro:

Voiro has been at the intersection of media, advertising and revenue for nearly a decade and has worked with some of the largest publishers. Voiro’s framework for data transformation and flexibility in architecture allows large content companies to move their data operations to newer technology by being their co-pilot in the whole process.

Voiro works with monetisation businesses across several sectors like OTT, TV, E-commerce, Gaming, and Omnichannel and has driven large live events year after year, such as the IPL, the Oscars, Bigg Boss and the Big Billion Day.

For more information, please contact:
Leena Ghosh at leena@voiro.com

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