Beauty store startup OsakaKuma used this pitch deck to bag $6m in pre-series A money

ABOUT

OsakaKuma, a Singapore beauty and personal care store run by lifestyle curator Sinbad, offers a selection of exclusive Japanese products from a collection of over 1,000 items. The curated products are based on the survey responses of over 10,000 customers.

The platform sells items from top brands in skincare, cosmetics, personal care, mother and baby, and healthcare segments. The products are directly purchased from Japan and are delivered to customers through online and offline channels. By cutting out intermediaries, the company aims to offer products at the lowest possible price.

OsakaKuma is now available in six countries and has seven physical stores in Japan, one store in Hong Kong, two stores in Singapore, and 15 online stores around the world. It also has plans to roll out geo-targeted product offerings across Singapore.

The beauty firm used this pitch deck to obtain pre-series A financing.

Fundraising journey

• 2020: US$2 million of seed funding from undisclosed investors
• 2021: US$6 million of pre-series A funding from undisclosed investors

How is the deck compelling?

• The deck clearly states the company’s belief, vision, mission, and values as part of its introduction.
• It elaborates the customer pain points before offering the solution that Sinbad can provide through OsakaKuma.
• The company also shared details of its data-driven approach, its business model, and market potential using various charts.
• The deck is loaded with information on the company’s milestones, its plans for the future, press coverage, and feedback from customers.

SOURCE

Deck: OsakaKuma