An Indonesian social commerce firm secured $6.6m with this deck

Dagangan is an Indonesian social ecommerce platform that provides affordable daily necessities to customers in rural areas.

With its collection of hubs across the country, the startup said it can deliver to tier 3 and tier 4 cities by the next day, offering prices at 12% less on average than the nearest wholesalers.

Founded in 2019 by Ryan Manafe, Wilson Yanaprasetya, Willy Chandra, and Andhika Estrada, the firm used this deck to secure its pre-series B round.

Fundraising journey

• April 2020: Undisclosed seed round from 500 Global
• June 2021: Undisclosed pre-series A round from CyberAgent Capital, Spiral Ventures, 500 Startups, and Bluebird Group.
• September 2021: US$11.5 million series A round led by Monk’s Hill Ventures, with MMS Group, K3 Ventures, Spiral Ventures, and Plug and Play Indonesia participating.
• June 2022: US$6.6 million pre-series B round led by BTPN Syariah Ventura, with Payfazz co-founder Hendra Kwik and existing investors participating.

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