UK cashback rewards firm Curve used this pitch deck to net $55m in series B money

ABOUT

Curve merges users’ debit and credit cards into a single virtual card that is accompanied by a mobile app. Founded in 2015, the UK-based startup offers users daily cashback, helping them earn money while making purchases. The greater the number of cards that users add to the wallet, the more cashback they earn.

Curve allows users to switch payments from one card to another up to 90 days after the payment was made. It currently has over 2 million customers on its platform.

The company used this pitch deck to secure US$55 million in its series B funding round in 2019.

Fundraising journey

• 2015: US$2 million of seed funding from Speedinvest, Seedcamp, the Mayor of the London Co-Investment Fund, TransferWise co-founder Taavet Hinrikus, former CEO and Tandem co-founder Ricky Knox, Betfair co-founder Ed Wray, and former members of the Google Wallet team
• 2017: US$10 million in a series A round led by Connect Ventures, with participation from Santander InnoVentures, Investec, Speedinvest, Oxford Capital, Breega Capital, Samos Investments, ex-Deutsche Bank chief operating officer Henry Ritchotte, ex-Credit Suisse board member Gael de Boissard, The Pacemakers managing partner Alessandro Hatami, Vitesse PSP founder and chairman Paul Townsend, former managing director of Rocket Internet Emilian Popa, and Rohan Haldea, partner at Apax Partners
• 2019: US$55 million in a series B round from Gauss Ventures, CreditEase, IDC Ventures, Outward VC (formerly Investec’s INVC fund), Santander InnoVentures, Breega, Seedcamp, and Speedinvest
• 2021: US$95 million in series C money from IDC Ventures, Fuel Venture Capital, Vulcan Capital, OneMain Financial, and Novum Capital

How is the deck compelling?

• The deck puts the company’s tagline right on the cover slide so people know what Curve’s business is right from the start.
• It outlines the underlying problems in financial services and explains how Curve’s products aim to tackle those issues.
• The deck also presents the potential market opportunity and the milestones the company is targeting in the near future.

SOURCE

Deck: Business Insider