US-based Apptopia used this deck to secure seed funding from Mark Cuban, others

ABOUT

Founded in 2011, Apptopia provides app publishers and developers with mobile-focused analytics and business intelligence, helping guide their marketing, product, sales, and investment strategies.

The startup provides its services to companies such as Visa, Google, Facebook, and Bloomberg, according to its website.

The US-based firm used this deck to secure its second round of seed funding, which included participation from American billionaire entrepreneur Mark Cuban.

Fundraising journey

• 2010: US$110,000 of pre-seed funding from Expansion VC
• 2011: US$1 million of seed funding led by Mark Cuban, with the participation of Expansion VC and some angel investors
• 2016: US$2.7 million of series A funding from 500 Startups and Sound Ventures

How is the deck compelling?

• The deck begins by showing the company’s traction within the past year before introducing its product.
• It elaborates on the services of the platform that Apptopia developed, complete with an example of the results from using it.
• The deck also names the customers it serves together with the rest of Apptopia’s team members.

SOURCE

Deck: Starthouse