Photo credit: Material Design
As the saying goes, a picture is worth a thousand words. Images can be a powerful way to capture users’ attention and differentiate your product. They are more than just decoration, and have the power to make or break a user experience.
The following principles and best practices can help you successfully incorporate images and bring your apps to life.
Principles and best practices
Compelling images have a unique ability to inspire and engage your audience. But not all images improves the experience, some of them just take up space or, in the worst case, confuse the user.
Relevant images
One of the most dangerous elements in any design is imagery that conveys the wrong message. They cause confusion or leave the user with a question about the app’s reliability or trustworthiness.
You should select images that have a strong relationship with your app goals and ensure that they are context-relevant. For example, images can convey specific information that makes comprehension easy and immediate.
Photo Credit: Material Design
Takeaway: When designers use the right images, they improve the users’ experience. The purpose of your app isn’t just to showcase images (unless you’re Flickr). Instead, the images you select should showcase the purpose of your app.
Bring delight
Apps are built to perform a function, and communicate to their users. But beyond this, apps should be engaging, exciting, even fun to use. Adding delight to an app is a great way to make it not only more human but also make it unique, because a good overall impression isn’t just about usability, it’s also about personality.
Even error screen with a proper image can be funny and helpful. Photo credit: Azendoo
Best practices
Conclusion
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