Tired of ads? Enjoy an ad-free experience by signing up.
Cheryl Yeoh · · 5 min read

Figure out your Confidence-Passion Matrix


In August 2015, MaGIC took about 40 Malaysian entrepreneurs on a two-week e@Stanford immersion programme in Silicon Valley, in collaboration with Stanford University.

On the first day, we had the pleasure of getting Tina Seelig, who runs the Stanford Technology Ventures Program (STVP) and teaches at the d.school, to conduct a workshop on creativity and innovation, based on her new book InsightOut: Get Ideas out of Your Head and into the World.

Her class left me with such an impression that I wanted my team at MaGIC to experience what we’d learned in that session. I also wanted people to understand the difference between creativity and innovation, especially when it’s part and parcel of MaGIC’s brand name.

Tina opened by explaining the four components to the Invention Cycle. Here are my key takeaways:

Imagination: You envision something that doesn’t exist

Creativity: You apply imagination to address a challenge. This is where you figure out that there are multiple ways to solve an existing problem. Just because something is creative doesn’t necessarily mean it’s innovative.

Innovation: When you apply creative ways to solve a new problem that hasn’t been thought of before, you’re creating a new product for a new market. This is called innovation.

Entrepreneurship: Finally, entrepreneurship is where you put innovation into practice and bring ideas to fruition.

When you repeat this process, you keep inventing groundbreaking products that solve real problems.

The next segment of her class focused on a new framework to help draw out motivations behind people’s behaviour. It’s called the Passion-Confidence Matrix. The matrix gets people to categorise activities based on our degrees of passion and confidence.

Screen Shot 2015-09-29 at 4.50.24 PM
In this week’s team meeting, I did an exercise with my team by asking them to write down both personal and professional activities that fit into those four quadrants with post-it notes.

Here’s how mine looks like:


The idea is that each quadrant tells you how we can improve ourselves. The challenge is for us to move into the quadrant where we feel most passionate and confident.

Stay ahead in Asia’s tech landscape

You've reached your 2 free content limit for the month. Sign up for free to read the full story.

🏄 For casual readers / 👶 Free

Basic

US$0

Free forever

Get instant access to this article and more every month

0 premium content

Unlimited news briefs

5

5 articles

Ad-free reading experience

Just US$0 per day

⌛Sign up in 20s. No payment details needed.

📖 For learners / 👍 Starter

Lite

US$4.92/month

Billed annually at US$59/year

Get instant access to this article and more every month

4

4 premium content

Unlimited news briefs & articles

Ad-free reading experience

Just US$0.17 per day

Cancel anytime

Our subscriber community includes professionals from these companies:

Stay updated on the go with our mobile app.

Get latest insights with smoother, more personalized experience through TIA mobile app.

Community Writer

Cheryl Yeoh

Cheryl is Chief Executive Officer to the Malaysian Global Innovation & Creativity Centre (MaGIC). MaGIC’s mission is to catalyze the entrepreneurial ecosystem in Malaysia, bringing together the abundant resources from partners and communities alike, and to develop entrepreneurs of enduring high growth startups that will make a positive impact at a regional or global scale. Prior to returning to Malaysia, Cheryl spent the past 12 years in the United States of America and most recently in Silicon Valley where her company, Reclip.It was acquired by Walmart Labs in 2013. She was named the Top 44 Female Founders Every Entrepreneur Should Know 2012 by Mashable and won the 2012 Top 10 Women in Digital Award by L'Oreal. Passionate about helping other entrepreneurs, Cheryl actively mentors and speaks on relevant panels, workshops and events.