vserv

Experian backs India-based mobile marketing firm Vserv

Experian backs India-based mobile marketing firm Vserv

The two companies look to boost the banking, financial services, and insurance sector to reach more customers.
Miguel Cordon · · 2 min read
What are the hottest sectors for venture capital in India this year? (INFOGRAPHIC)

What are the hottest sectors for venture capital in India this year? (INFOGRAPHIC)

Ecommerce may hog the headlines, but the startup scene in India is taking on the many-splendored hues of a diversified ecosystem.
Malavika Velayanikal · · 3 min read
User data superior to Facebook, Google: one startup’s recipe to dominate mobile ads

User data superior to Facebook, Google: one startup’s recipe to dominate mobile ads

“They’re sitting on a gold mine of user data, superior to what’s been accumulated by the likes of Facebook or Google,” Zeotap co-founder Projjol Banerjea tells Tech in Asia.
Malavika Velayanikal · · 5 min read
150 million Indians are on their smartphones nearly 3 hours a day. Here’s what they’re up to

150 million Indians are on their smartphones nearly 3 hours a day. Here’s what they’re up to

A Vserv-Nielsen study details the profiles and behaviors of different segments of smartphone users in India.
Malavika Velayanikal · · 2 min read

US fund Maverick Ventures enters India with $15 million investment in adtech firm Vserv

With this investment, Indian adtech startup Vserv has raised a total of US$18 million to date, including its first round of US$3 million from IDG Ventures India.
Malavika Velayanikal · · 2 min read

Top 30 Indian B2B software product companies with total market cap over $6 billion

Indian tech industry thinktank iSPIRT has just released an index of the top 30 Indian companies making software products. The valuation of the 30 companies worked out to US$6.2 billion.
Malavika Velayanikal · · 7 min read

Here’s why this Indian ad exchange with clients in 200 countries just pivoted

Vserv already had 500 million user profiles and Fortune 500 clients. CEO Dippak Khurana tells us why it still needed to get smarter at mobile advertising.
Malavika Velayanikal · · 7 min read

Philippine mobile users download the most games and apps in Southeast Asia

Of the one billion internet users in Asia, 623 million access the web through their mobile phones. Indeed, Asians are increasingly using their smartphones for internet purposes, and the Philippines is
Phoebe Magdirila · · 2 min read

Let the investors speak: Tech in Asia 7 cities road trip preview

The Indonesian tech scene is definitely one to follow, and we are committed to helping make it bigger by connecting as many talents and startups as we can. The first
Enricko Lukman · · 2 min read

Family Comes First: Vserv Co-Founders Tell Why it Took Them More Than 12 Years to Start Their Own Company

Vserv co-founders Dippak Khurana and Ashay Padwal had to wait for over a decade to start their own company. Read the full story to know why.
Enricko Lukman · · 4 min read