While BuzzFeed went solo on previous international expansions, it hopes Yahoo Japan can help it crack the uniquely challenging domestic market.
While the western media world gradually came to know UGC, emerging markets like Indonesia are immediately thrust into the deep end as internet access ramps up.
Social Media Week Jakarta is a hot spot for the industry this month. Here’s what we learned from BuzzFeed’s VP of international, Scott Lamb.
BuzzFeed VP Scott Lamb explains there’s more to making content go viral than one-liners, listicles, and hyperbolic headlines.
The hardest part about running a content marketing firm in Indonesia is weaning local businesses off the idea that low-quality writing is effective. This much i...
Bharti SoftBank bought equity stake in India’s funniest website ScoopWhoop and you won’t believe what will happen next.
Hipwee claims that it has gone viral with 3.3 monthly million pageviews in less than six months.
“We’re different from YouTube because you dictate what’s going to happen,” explains Thomas Damek, founder of Zeemi.tv, which went live just last month in Jakart...
After a 9gag clone showed promise, the team decided to become Japan’s BuzzFeed.
Buzzfeed, a viral news site well known for its lists of cutesy animal pics, celebrity faux pas, and one beefy playboy millionaire (NSFW), now has its eyes on As...