Redbaby

Suning launches online store for overseas childcare products for parents who don’t trust Chinese brands

Suning launches online store for overseas childcare products for parents who don’t trust Chinese brands

When it comes to their kids, many Chinese simply don’t trust domestic brands. After Chinese milk and baby formula was found to be contaminated with melamine in 2008 and toys covered in lead-based
Paul Bischoff · · 2 min read
Now With New Parents, China’s Redbaby Targets $500M in Sales This Year

Now With New Parents, China’s Redbaby Targets $500M in Sales This Year

In September of last year, the once highly lauded online store Redbaby, which specializes in baby and maternity items, was bought for the bargain price of $66 million by one
Steven Millward · · 2 min read
Confirmed: China’s Redbaby Cheats Death, Gets Acquired for Only $66 Million

Confirmed: China’s Redbaby Cheats Death, Gets Acquired for Only $66 Million

$66 million is better than a slap in the face – but it’s a hasty and rather desperate exit for Chinese infant supplies e-commerce site Redbaby, once thought to be
Steven Millward · · 2 min read
Rumor: Slipping RedBaby to be Bought Out by Suning

Rumor: Slipping RedBaby to be Bought Out by Suning

RedBaby, one of China’s earliest specialized e-commerce sites, was once the belle of the ball. In 2008, the baby-products specialist site brought in nearly one billion RMB in sales ($158
C. Custer · · 2 min read

China’s Redbaby Grows Up, Finds Growing Pains in B2C E-Commerce

A senior executive at one of China’s leading specialist B2C e-commerce sites has admitted that his site’s growth has stalled – and the market is so tough that it’s not
Steven Millward · · 2 min read

38 Chinese B2C Sites Clamber Aboard New Taobao Mall Open Platform

A promo on the TMall website today for its 38 e-commerce tie-ups. As expected, Alibaba today announced a major series of B2C site partnerships for its brand-oriented online storefront known
Steven Millward · · 2 min read

From Sex Toys to Handbags: 5 Specialist Chinese E-Commerce Sites to Watch

Sex toys, handbags, high heels, baby milk. No, this isn’t a review for an upcoming chick-flick movie – those are some of the key ingredients of a successful, specialist, fast-growing
Steven Millward · · 4 min read
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