Rankpage Expands ChatGPT Ads Service as AI Reshapes Search and Customer Acquisition

^{ℹ️ News provided by: Rankpage Sdn Bhd}

Rankpage Malaysia AI SEO agency expanding its ChatGPT Ads Services

Malaysia, 23 Oct 2026: Rankpage, a Malaysia-founded SEO and AI search agency, has expanded its ChatGPT Ads Service for businesses in Malaysia and Singapore following the recent opening of OpenAI’s advertising platform across Southeast Asia and Taiwan.

The regional rollout comes as ChatGPT Ads reach a significant commercial milestone. OpenAI reported that its advertising business reached a US$1 billion annualised revenue run rate in less than 200 days, with tens of thousands of advertisers already using the platform. ChatGPT is also available to more than 1 billion weekly active users globally.

From Search Keywords to Customer Conversations

Google Ads has long helped businesses capture customers who express intent through search queries, making the search funnel much more streamlined.

1. Users can explain their requirements
2. Compare alternatives
3. Ask follow-up questions
4. Work through purchasing decisions within the same conversation

As an example, a person planning a move may not simply search for “moving company” but they might ask ChatGPT how to prepare for an upcoming move, what to pack first, how far in advance to book movers, and what costs to expect.

ChatGPT first provides moving tips, which triggers a relevant sponsored ad from a moving company that could appear alongside the conversation. This allows advertisers to reach users while they are actively planning, comparing options and deciding what services they may need.

“ChatGPT Ads is interesting to businesses because the opportunity goes beyond buying another click,” said Riff Chen, Regional Manager of Rankpage.

“If users are already in the middle of funnel asking solutions, comparing prices or wondering what’s best for their situation, that gives brands a chance to appear part and parcel of the solution.”

Early Advertiser Results Show Commercial Potential

Although ChatGPT Ads is still an early advertising platform, initial results published by OpenAI provide useful signals for companies evaluating the channel.

Language-learning platform Talkpal reported that ChatGPT Ads became one of its leading acquisition channels by new trials within two months. Compared with an established native advertising channel, Talkpal recorded approximately 26% higher return on ad spend and 51% lower cost per trial activation.

In a separate B2B test, developer platform Stream found that more than 70% of ChatGPT Ads clicks became website sessions, compared with less than 10% across the other channels tested. Stream also reported approximately 2x return on ad spend, with the campaign contributing to sign-ups and qualified pipeline.

Although these are only early case studies and results will vary by advertiser, they provide initial indications of how ChatGPT Ads may perform as a customer acquisition channel.

Using Search Intelligence Before Advertising Spend

Rankpage’s approach is to treat ChatGPT Ads as part of a wider search and customer acquisition strategy rather than as a standalone media channel.

As an AI SEO agency, Rankpage already analyses how customers search, which questions carry commercial value, which competitors dominate important categories, which pages generate enquiries and where brands are underrepresented across search and AI discovery.

That existing search intelligence can help businesses decide where paid AI visibility may add value and where organic search or AI visibility should continue doing the work.

Rankpage combines its ChatGPT Ads Service with SEO, Generative Engine Optimisation (GEO) services, and AI search visibility insights (AIRM) to help companies evaluate customer demand across multiple discovery environments.

“The objective should not be to move the budget from Google Ads into ChatGPT simply because AI is growing,” said Chen. “Management teams should understand where demand is being captured, where the brand is missing from the journey and which channels are actually contributing to enquiries and revenue.”

From New Platform to Measurable Customer Acquisition

OpenAI has already expanded its advertising infrastructure beyond basic campaign delivery, with conversion-focused campaign options, reporting, account permissions and measurement tools designed to connect advertising activity with business results.

Rankpage’s ChatGPT Ads Service focuses on outcomes such as qualified enquiries, customer acquisition cost, conversions and revenue where appropriate tracking is available.

This gives businesses a clearer idea for testing ChatGPT Ads alongside existing investments in SEO, Google Ads and other digital channels.

Preparing Malaysian and Singaporean Businesses for AI-Led Discovery

With self-service OpenAI Ads Manager now available to legal entities based in Malaysia and Singapore, businesses in both markets can begin evaluating ChatGPT Ads as part of their wider marketing strategy.

Rankpage expects the opportunity to be relevant for businesses with longer research and comparison cycles, including:

• B2B services
• Technology
• SaaS
• Professional services
• eCommerce

As AI becomes a more established part of how customers research and compare businesses, Rankpage believes companies will increasingly need to understand how search, AI discovery and paid acquisition work together.

“A new era of advertising dawns upon us, and frankly our team is quite excited at the possibilities and potential of AI-placed advertising,” said Chen.

About Rankpage

Rankpage is a Malaysia-founded SEO and AI search agency established in 2017. The agency provides SEO, GEO, Google Ads and ChatGPT Ads management.

Rankpage supports businesses across Malaysia, Singapore, Hong Kong and the wider region, combining search intelligence, human expertise and data-driven methodologies to help brands strengthen visibility and customer acquisition across traditional search and emerging AI discovery platforms.

About Rankpage Sdn Bhd

Rankpage is a Malaysia-founded SEO and AI search agency established in 2017. The agency provides SEO, Generative Engine Optimisation (GEO), Google Ads and ChatGPT Ads management, helping businesses strengthen visibility and customer acquisition across traditional search and emerging AI discovery platforms. Rankpage supports clients across Malaysia, Singapore, Hong Kong and the wider region through search intelligence, human expertise and data-driven strategies.

For more information, please contact:

Telephone: +60 10-233 3976
Email: sales@rankpage.com.my
Website: https://www.rankpage.com.my/