Read-it-later app Pocket seeks new users in China and Korea with latest update

Steven Millward
11:19 am on Apr 9, 2014

Read-it-later app Pocket seeks new users in China and Korea with latest update

A few weeks after Pocket, the popular read-it-later app, added support for Japanese and five other languages, the app is now aiming at an ever larger swathe of new users by adding in Chinese and Korean to its mobile apps and website.

Pocket now supports Simplified Chinese and Traditional Chinese characters so that it covers mainland China as well as Hong Kong, Taiwan, and the whole Chinese diaspora. The Pocket blog today points out that the latest update also adds in support for Dutch, Korean, Polish, and Portuguese.

(See: LinkedIn ramps up hiring efforts in China, set to launch Pulse news reader app in Chinese)

According to Chinese tech blog 36Kr, Pocket now has 11 million registered users. Of those, 40 percent use it in English, but all the rest are using the increasing number of others languages that the good-looking app offers.

Pocket’s browser extension for Chrome now supports Chinese and all the other new languages.

The free app added in Sina Weibo integration early last year, but users of the app in China had to use the app in English until today’s update.

Editing by Josh Horwitz
(And yes, we're serious about ethics and transparency. More information here.)

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