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Yahoo Finance ends Polymarket partnership

Yahoo Finance ended its partnership with Polymarket, a New York-based prediction market platform, and in April removed a hub on its site that displayed Polymarket probability data on economic, government, and market outcomes.

Yahoo said the agreement to display Polymarket data had ended. Polymarket still advertises on Yahoo, and Yahoo said it remained open to similar partnerships.

The tie-up reflected a broader media trend, with US news networks and digital outlets increasingly displaying betting and prediction odds alongside political and economic coverage.

Polymarket has also faced US regulatory scrutiny.

In 2022, the Commodity Futures Trading Commission said Blockratize Inc, doing business as Polymarket, had offered more than 900 event-based binary options contracts to US users without required registration.

The agency also ordered a US$1.4 million civil monetary penalty and a wind-down of noncompliant markets.

🔗 Source: Bloomberg

Recent Polymarket developments

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