Tired of ads? Enjoy an ad-free experience by signing up.
👩‍🍳 How we use AI at Tech in Asia, thoughtfully and responsibly.
🧔‍♂️ A friendly human may check it before it goes live. More news here

US neighborhood social app Nextdoor cuts 12% of staff

Nextdoor, the San Francisco-based neighborhood social networking platform, is cutting 12% of its workforce, or 67 jobs, to reduce costs and move toward profitability.

The company’s CFO Matt Anderson will step down on September 1.

Annual operating expenses are expected to drop by about US$30 million due to the restructuring.

The layoffs were announced alongside second-quarter earnings, which showed a US$2.2 million adjusted EBITDA loss and a net loss of US$15.4 million.

Revenue rose 3% to US$65.1 million, topping analysts’ estimate of US$60.3 million.

Weekly active users fell to 21.8 million, down from 22.5 million in the previous quarter.

In July, Nextdoor launched a redesigned product with features such as an alert system for critical events, local news partnerships, and an AI-powered chatbot. The impact of these changes has not yet been determined.

🔗 Source: Bloomberg


🧠 Food for thought

1️⃣ Product redesigns often precede workforce restructuring in struggling platforms

Nextdoor’s layoffs come just one month after unveiling a major product redesign in July, suggesting the workforce cuts were planned alongside the platform overhaul.

The redesign introduced emergency alerts, AI recommendations, and partnerships with over 3,500 local news providers—a significant shift from user-generated content that CEO Nirav Tolia referred to as a “refounding” of the platform1.

This timing reflects how companies often restructure their workforce to align with new product strategies, particularly when shifting from growth-focused to profitability-focused operations.

The $30 million in annual cost savings from the layoffs represents nearly half of Nextdoor’s $65.1 million quarterly revenue, indicating the workforce reduction was sized to match the company’s current revenue base rather than future growth projections.

2️⃣ Neighborhood social networks face unique engagement challenges at scale

Nextdoor’s declining weekly active users—from 22.5 million in Q1 to 21.8 million in Q2—highlight persistent engagement issues that have affected the platform for years.

Stay ahead in Asia’s tech landscape

You've reached your 2 free content limit for the month. Sign up for free to read the full story.

🏄 For casual readers / 👶 Free

Basic

US$0

Free forever

Get instant access to this article and more every month

0 premium content

Unlimited news briefs

5

5 articles

Ad-free reading experience

Just US$0 per day

⌛Sign up in 20s. No payment details needed.

📖 For learners / 👍 Starter

Lite

US$4.92/month

Billed annually at US$59/year

Get instant access to this article and more every month

4

4 premium content

Unlimited news briefs & articles

Ad-free reading experience

Just US$0.17 per day

Cancel anytime

Our subscriber community includes professionals from these companies:

Stay updated on the go with our mobile app.

Get latest insights with smoother, more personalized experience through TIA mobile app.