Uber is considering a strategic acquisition of Expedia, a move that could become the ride-hailing platform’s largest purchase to date.

Insider sources say Uber has consulted financial advisors to evaluate the feasibility and structure of a potential acquisition suggested by third parties.

Uber aims to transform into a comprehensive “super app” offering diverse services beyond ride-hailing.

Proposals remain in the initial stages, with no official approach to Expedia made thus far.