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South Korea’s Toss to launch financial app in Australia

Toss, a South Korean fintech company, plans to launch its finance app in Australia by the end of 2025, with further international expansion under review.

The company, which has over 30 million users in South Korea, aims to offer core features such as peer-to-peer money transfers in Australia, citing the country’s open banking rules and fragmented financial sector as opportunities.

Toss has established an Australian unit for this rollout and is also considering other markets, with Singapore set to serve as a regional hub.

🔗 Source: Reuters

🧠 Food for thought

Implications, context, and why it matters.

Regulatory timing creates strategic window for Korean fintech expansion

  • Toss’s expansion timing aligns with significant regulatory developments in both Korea and Australia that favor fintech innovation.
  • South Korea’s Financial Services Commission is advancing legislative efforts to establish a dedicated stablecoin regulatory framework, with significant developments expected by January 20251.
  • Australia’s Consumer Data Right (CDR) and New Payments Platform (NPP) provide the open banking infrastructure that enables Toss’s account aggregation and instant transfer services2.
  • This regulatory convergence allows Toss to develop stablecoin capabilities at home while simultaneously building international operations in a supportive fintech environment.
  • The company’s proactive engagement with regulators in both markets demonstrates how successful fintech expansion requires navigating multiple regulatory frameworks simultaneously.

Fragmented banking systems validate the super app model beyond Asia

  • Australia’s banking landscape mirrors the fragmentation that made Toss successful in Korea, with the average Australian holding approximately 2.4 bank accounts3.
  • This fragmentation creates the same user pain point that Toss addressed in Korea—managing multiple financial relationships across different platforms and institutions.
  • Australia’s fintech sector shows strong growth with diverse innovation, from BNPL to blockchain gaming, indicating market openness to new financial solutions4.
  • The 2025 Finnies Awards attracted 348 entries across various categories, demonstrating a competitive but receptive market environment for innovative fintech solutions5.

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