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Snapchat locks 415,000 under-16 accounts in Australia
Snapchat has disabled or locked over 415,000 Australian accounts believed to belong to users under 16, as part of compliance with a social media ban introduced in December 2024.
The company said it continues to lock accounts daily, but acknowledged significant limitations in facial age verification technology.
Experts and regulators have raised concerns about the effectiveness of these measures, noting that some teenagers may bypass protections or switch to less regulated messaging apps.
The eSafety commissioner, Julie Inman Grant, said the regulator is focusing on major platforms and improving age-verification systems.
🔗 Source: The Guardian
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Implications, context, and why it matters.
Snapchat compliance follows Australia’s sweep of under-16 accounts
- Snapchat locked or disabled 415,000 accounts, nearly matching its estimate of 440,000 users aged 13 to 15 in Australia 1.
- Snapchat said it should be left out of the ban, describing the app as private messaging for close friends and family rather than a public social media platform 2.
- Before it complied, Snapchat offered a narrower option that would block underage users from some features instead of a full ban. Regulators turned it down 3.
- Facial age checks have a loophole because the scan only judges whether a face looks over 16. It does not confirm the face belongs to the account holder, so a child could use a parent’s face to pass 1.
Australia’s ban tests age checks run through app stores
- After the law passed, Snapchat and Meta called for age verification to happen at the device, operating system, or app store level through companies like Apple or Google 2.
- They say that setup could create a steadier way to confirm age across the wider digital ecosystem, instead of platform-by-platform rules 2.
- Governments in the EU, New Zealand, and Malaysia are watching Australia’s model while weighing similar laws 4.
- Snapchat warned that cutting teens off from regulated services could steer them toward less-regulated messaging apps with fewer safety protections 2.
- eSafety commissioner Julie Inman Grant said enforcement will focus on larger platforms. The regulator is also working on stronger age checks, including fixes for the missing “liveness test” which confirms a real person is in front of the camera during facial age estimation 1.
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