BuzzAR, a Singapore-based augmented reality and AI company, launched BuzzPay, an AI-driven fintech tool.

BuzzPay works with BuzzAR’s AI tour guide, BAE, to improve digital and payment services for tourists in the MENA region.

The initiative is part of BuzzAR’s collaboration with Saudi Arabian government entities, including the Saudi Tourism Authority.

The company estimates BuzzPay could assist one million travelers by 2026, generating up to US$3.2 billion for Saudi Arabia.