OpenAI said on August 31 that ChatGPT ads had reached an annualized revenue run rate of about US$1 billion about 200 days after the business launched.

OpenAI began testing ads in the US in January and later documented the effort on February 9.

The company said the ads are now available in more than 40 countries, with self-service access rolling out on Monday across India, Europe, and the Middle East and North Africa.

OpenAI said ads appear for free users and ChatGPT Go subscribers, are clearly labeled, do not influence ChatGPT’s answers, and do not give advertisers access to private conversations.

In June, the ChatGPT app had 1 billion monthly active users, offering context on the scale of the ad-supported audience.

Advertising adds to OpenAI’s consumer subscription, enterprise, and application programming interface businesses ahead of an initial public offering and scrutiny of its US$852 billion valuation.

🔗 Source: CNBC

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