South Korea’s Naver plans to launch a new social media platform named ThingsBook in the US market.

The platform is being developed by its US-based subsidiary, U.Hub, but no launch date or specific details have been provided.

A spokesperson for Naver confirmed the initiative, stating that the timeline and features are still under consideration.

ThingsBook aims to allow users to collect, organize, and share content based on personal interests such as books, movies, travel, and fashion.

ThingsBook is part of Naver’s broader strategy to strengthen its presence in the US under the leadership of founder Lee Hae-jin.

Recent Naver developments