Luckin Coffee is reportedly considering expanding into the US market with budget-friendly coffee options to compete with major brands such as Starbucks.

The company intends to focus on cities like New York that attract large numbers of Chinese students and tourists.

Luckin has already started advertising during NBA events. The proposed strategy includes offering drinks priced between $2 and $3.

The potential market entry follows Luckin’s delisting from Nasdaq in 2020 due to financial misconduct.