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IPhone market share falls to 18% as Apple AI misses China
Apple Inc. saw a decline in its iPhone market share in 2024, dropping to 18%, as reported by Counterpoint Research.
This represents a decrease of one percentage point, attributed to heightened competition from Chinese manufacturers such as Xiaomi and Vivo.
iPhone sales fell 2% over the year, contrasting with a 4% growth in the overall global smartphone market.
The introduction of Apple’s iPhone 16 series in September 2024 received a mixed reception, which may have impacted the company’s performance.
The absence of Apple Intelligence AI features in China has been noted.
Recent Apple developments
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13-Jan-2025 📈 Apple board rejects proposal to end DEI programs
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12-Jan-2025 🇨🇳 Apple launches $35m data-processing subsidiary in Shanghai
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10-Jan-2025 💰 Apple settles $95m Siri lawsuit, denies data misuse
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| 10-Jan-2025 🇮🇩 Apple exec leaves Indonesia after iPhone ban deals stalls |
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