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Hong Kong’s Kuaishou sees growth despite profit drop

Kuaishou Technology said on May 27 that first-quarter 2026 revenue rose 3.4% year on year to 33.7 billion yuan (US$4.97 billion).

The China-based short-video and social media platform said growth in online marketing and other services offset a 13.5% decline in live streaming revenue.

Profit for the period fell to 2.9 billion yuan (US$428 million) from 4 billion yuan (US$590 million), while gross margin narrowed to 51.2% from 54.6%.

Kuaishou’s overseas segment posted an operating loss of 31 million yuan (US$4.57 million), compared with an operating profit of 28 million yuan (US$4.13 million) a year earlier.

Average daily active users on the Kuaishou app rose 1.2% to 412.7 million, and monthly active users increased 8.4% to 771.7 million.

Kuaishou said Kling AI generated more than 650 million yuan (US$95.9 million) in first-quarter revenue.

The company also repurchased 17.956 million shares for HK$854 million (US$109 million) during the three months ended March 31 and through May 27.

The update comes as China’s digital video advertising market is expected to grow, driven partly by short-video adoption and AI advertising tools.

China’s rules on AI-generated content also require labels for AI-generated videos and other content, adding compliance obligations for consumer-facing AI apps and platforms.

🔗 Source: Kuaishou Technology

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Hong Kong’s Kuaishou Sees Growth Despite Profit Drop

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