Tired of ads? Enjoy an ad-free experience by signing up.
👩‍🍳 How we use AI at Tech in Asia, thoughtfully and responsibly.
🧔‍♂️ A friendly human may check it before it goes live. More news here

Google says Gemini app users doubled in SEA

Google said on July 14 that active users of its Gemini app in Southeast Asia more than doubled over the past year, citing a report on Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam.

The company said nearly 70% of prompts in the region were submitted in native languages, while almost three in four requests came from mobile devices.

It added that Singapore had Gemini’s highest per capita adoption globally and the highest daily engagement in Southeast Asia.

During the workweek, nearly four in 10 uses in Singapore were for work tasks such as explaining or debugging code.

Google also cited AI Singapore’s Southeast Asia Holistic Evaluation of Language Models (SEA-HELM) benchmark, which evaluates large language models across five core pillars in Southeast Asian languages.

The company said the benchmark backs its claim that Gemini is the top-performing model overall for those languages.

Google did not disclose in the materials reviewed how it defines “active users.”

The company also said Gemini Spark is currently available in English to Google AI Ultra subscribers and would start rolling out in Southeast Asia’s local languages this week, though public Spark documentation reviewed does not list those languages at launch.

🔗 Source: Google Singapore

Recent Google developments

Stay ahead in Asia’s tech landscape

You've reached your 2 free content limit for the month. Sign up for free to read the full story.

🏄 For casual readers / 👶 Free

Basic

US$0

Free forever

Get instant access to this article and more every month

0 premium content

Unlimited news briefs

5

5 articles

Ad-free reading experience

Just US$0 per day

⌛Sign up in 20s. No payment details needed.

📖 For learners / 👍 Starter

Lite

US$4.92/month

Billed annually at US$59/year

Get instant access to this article and more every month

4

4 premium content

Unlimited news briefs & articles

Ad-free reading experience

Just US$0.17 per day

Cancel anytime

Our subscriber community includes professionals from these companies:

Stay updated on the go with our mobile app.

Get latest insights with smoother, more personalized experience through TIA mobile app.