Hightouch, a customer data platform startup, has raised US$80 million in its series C funding round, bringing its valuation to US$1.2 billion.

Sapphire Ventures led the funding, which included participation from NVC, Amplify Ventures, ICONIQ Growth, Bain Capital Ventures, and Y Combinator.

The startup plans to use the funds to enhance its technology, expand business operations, and increase its workforce.

This latest round of funding has doubled the company’s valuation since its last funding round in 2023.

Co-founded in 2019 by Tejas Manohar, Kashish Gupta, and Josh Curl, Hightouch specializes in synchronizing data from warehouses for marketing, sales, and customer service.

Its primary product allows both technical and non-technical users to interact with data warehouses, improving personalization in campaigns and loyalty programs.