Tired of ads? Enjoy an ad-free experience by signing up.
👩‍🍳 How we use AI at Tech in Asia, thoughtfully and responsibly.
🧔‍♂️ A friendly human may check it before it goes live. More news here

Blackstone-backed Liftoff targets $3.6b valuation in IPO

Liftoff Mobile, a California-based company that provides mobile app marketing and monetization software, said on May 29 it was seeking a valuation of up to US$3.66 billion in a renewed US initial public offering.

The IPO comes as software stocks have tumbled because investors are concerned that AI could disrupt business models across the sector.

The company plans to raise as much as US$418 million by selling 19 million shares at US$20 to US$22 each.

That is down from an earlier attempt to raise about US$711 million by offering 25.4 million shares at US$26 to US$30 each, implying a fully diluted valuation of about US$5.5 billion, before it withdrew the IPO in February.

Formed in 2021 when Blackstone combined Liftoff and Vungle, Liftoff gives mobile app developers user acquisition, marketing, and monetization tools.

According to its filing, the company reported US$519 million in 2024 revenue and a US$48 million net loss.

Liftoff plans to list on Nasdaq under the ticker “LFTO.”

🔗 Source: Reuters

Stay ahead in Asia’s tech landscape

You've reached your 2 free content limit for the month. Sign up for free to read the full story.

🏄 For casual readers / 👶 Free

Basic

US$0

Free forever

Get instant access to this article and more every month

0 premium content

Unlimited news briefs

5

5 articles

Ad-free reading experience

Just US$0 per day

⌛Sign up in 20s. No payment details needed.

📖 For learners / 👍 Starter

Lite

US$4.92/month

Billed annually at US$59/year

Get instant access to this article and more every month

4

4 premium content

Unlimited news briefs & articles

Ad-free reading experience

Just US$0.17 per day

Cancel anytime

Our subscriber community includes professionals from these companies:

Stay updated on the go with our mobile app.

Get latest insights with smoother, more personalized experience through TIA mobile app.