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AppLovin CEO proposes merger to acquire global TikTok

AppLovin CEO Adam Foroughi shared details about the company’s bid to acquire TikTok. He described the proposal as competitive and said it involves merging AppLovin with TikTok’s global operations.

The plan would let AppLovin manage the app, while TikTok’s Chinese investors retain a stake in its success.

Foroughi also noted that combining AppLovin’s algorithm with TikTok’s user base could boost monetization.

The announcement follows President Donald Trump’s decision to extend ByteDance’s deadline to divest its US subsidiary, now set for June.

AppLovin is one of several US-based companies bidding for TikTok, alongside Amazon, Oracle, and private equity firms.

Some proposals include partial ownership. Any deal for TikTok’s non-China operations would need approval from the Chinese government.

According to a US SEC filing, AppLovin’s bid is still in early stages.

Recent AppLovin developments

Timeline
03-Apr-2025 📱 Adtech firm AppLovin in talks to acquire TikTok as US seeks buyer
  • AppLovin in talks to acquire TikTok
  • US deadline for TikTok’s sale extended to Apr. 5
13-Feb-2025 📈 Adtech firm AppLovin’s shares jump 30% on strong Q4 earnings
  • AppLovin shares soared 30% post strong earnings
  • Q4 revenue hit $1.37B, exceeding estimates by $110M
26-Dec-2024 🚀 AI, crypto fuel record stock market boom in 2024
  • Nasdaq rose 33% due to AI and crypto growth.
  • Nvidia’s value surged $2.2T; AppLovin up 758%.

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