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In 50 Words: Southeast Asia’s young D2C brands grab 23% market share in 2022

D2C businesses in Southeast Asia, particularly young consumer brands less than a decade old, have increased their market share from 19% in 2013 to 23% last year, according to a report by DSG Consumer Partners, Meta, and Bain & Company. These companies raked in revenues amounting to US$52 billion last year.

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