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In 50 Words: Shein partners with Reliance Industries, could add $6.1b of exports

Shein has agreed to a licensing deal with Reliance Industries to re-enter India, allowing Reliance to fully own the domestic business, while Shein will support and train over 25,000 local suppliers for its branded products globally. The deal could generate US$6.1 billion of Indian exports if it handles one-fourth of Shein’s global demand.

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