Kul Bhushan · · 1 min readIsraeli sales tech startup nets $15m in Eight Roads Ventures-led round
Walnut, an Israel-based sales experience startup, has raised US$15 million in a series A round led by Eight Roads Ventures.
Walnut co-founders Yoav Vilner (left) and Danni Friedland / Photo credit: Walnut
Through its no-code platform, the startup aims to make the process of creating demos more efficient, allowing users to come out with customized product demos that can be integrated with their sales and marketing processes.
Walnut caters to more than 60 business-to-business companies, including NetApp, Adobe, People AI, and Varonis.
“While most sales products out there focus on the needs of the company, Walnut helps organizations become customer-centric, lowering barriers for demo creation and increasing the quality of the overall buying experience,” the company said in a statement.
Walnut plans to use the funds from the latest round to grow its teams across the US, Europe, and Israel. It will also invest in developing its technology and platform.
The latest funding round comes months after Walnut raised US$6 million in a seed round, which saw participation from NFX, A Capital, Liquid2, Graph Ventures, and other individual investors.
Editing by Collin Furtado and Jaclyn Tiu
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