Tired of ads? Enjoy an ad-free experience by signing up.
    Sebastian Barros · · 2 min read

    Search Market Reaches More Than 100 Billion Searches A Month

    ComScoreThere must be good reason why Google, Bing and even Facebook are placing so much focus on improving search.

    comScore released their monthly report on global online search, and unsurprisingly, number of searches has grown to an amazing size. As Internet penetration deepens, search engines has become more people’s common information resource.

    Online searches hit 113 billion in July, which was a 41% increase from a year ago.

    As always, Google sites attracted significantly more searches than other engines, bagging 76.7 billion searches and 67.5 percent market share. Yahoo! sites was ranked second with 8.9 billion searches and 7.8 percent share, followed closely by Chinese search engine, Baidu with 8 billion searches and 7.0 percent share. Keeping at this growth pace, Baidu would soon overtake Yahoo! in terms of market share.

    This would naturally put some pressure on the Microhoo! search deal, even if it has managed to grab some search share from Google.

    What about Bing, product of Google’s rival? Well, the Redmond giant held 4th position with 41% increase over a year. I must say, it’s a really good start for a new search engine.

    Searches (MM)
    July 2008 July 2009 Percent Change
    Total Internet 80,554 113,685 41%
    Google Sites 48,666 76,684 58%
    Yahoo! Sites 8,689 8,898 2%
    Baidu.com Inc. 7,413 7,976 8%
    Microsoft Sites 2,349 3,317 41%
    eBay 1,223 1,723 41%
    NHN Corporation 1,243 1,526 23%

    Stay ahead in Asia’s tech landscape

    You've reached your 2 free content limit for the month. Sign up for free to read the full story.

    🏄 For casual readers / 👶 Free

    Basic

    US$0

    Free forever

    Get instant access to this article and more every month

    0 premium content

    Unlimited news briefs

    5

    5 articles

    Ad-free reading experience

    Just US$0 per day

    ⌛Sign up in 20s. No payment details needed.

    📖 For learners / 👍 Starter

    Lite

    US$4.92/month

    Billed annually at US$59/year

    Get instant access to this article and more every month

    4

    4 premium content

    Unlimited news briefs & articles

    Ad-free reading experience

    Just US$0.17 per day

    Cancel anytime

    Our subscriber community includes professionals from these companies:

    Stay updated on the go with our mobile app.

    Get latest insights with smoother, more personalized experience through TIA mobile app.

    Community Writer

    Sebastian Barros

    Sebastian grew up in Santiago, Chile and later relocated to Malaysia. He has been involved in telecommunication and technology development for 10 years, and is currently working in Ericsson Malaysia, as Head of business development for Multimedia. Sebastian received his Bachelor of Arts degree in Business Administration from Gabriela Mistral University, and two Masters in Business Administration from University of Chile and Tulane University.