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Deepti Sri · · 6 min read

SG generative AI firm whips up new flavors for clients

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Hi there,

As an Indian with a penchant for spices, I’ve always been open to experimenting with flavors — even if not all spice-infused ice cream trials hit the mark (cardamom and vanilla didn’t quite go well together in my opinion).

For fellow food enthusiasts, AI brings promising news: It can potentially lead to more culinary triumphs.

In our first Big Story, my colleague Nikita profiles Ai Palette, a Singapore-based generative AI firm that helps FMCG companies create new products. Its solution acts as a trend forecaster that uses over 61 billion data points to predict consumer preferences and patterns that help businesses make well-informed decisions.

For instance, the company assisted Pringles in coming up with its smoky barbeque and cheesy garlic flavors. Ai Palette has doubled its revenue over the past 12 months.

Just as Ai Palette mines its data repository to predict trends, agritech firms are harnessing data analytics and AI to optimize agricultural practices.

In our second Big Story, my colleague Lokesh takes a look at how generative AI could address Indonesia’s declining farming sector. He looks at the insights that Indian agritech firms have gained from experimenting with generative AI and how these findings could be relevant to the local agritech landscape.

Lastly, AI Odyssey delves into OpenAI’s GPTBot, a new web crawler aimed at refining AI capabilities. However, some have raised concerns about user privacy.

Deepti


THE BIG STORIES

1️⃣ This SG firm uses generative AI to create new products for clients

Image credit: Made by Tech in Asia using AI

One of Ai Palette’s products is Concept Genie, which shortens the innovation process from months to at least 15 minutes. The firm caters to multinational firms like Diageo and Kellogg’s. Its upcoming product, FoodGPT, focuses on the interconnections between food categories.

2️⃣ Why genAI for farming in India can be fertile ground for Indonesia’s agritech players


AI ODYSSEY


FYI


NEWS YOU SHOULD KNOW


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Deepti Sri