Experts chime in: Now that there’s an app for everything, what’s next?

Apps have become the primary way we engage with media, brands, and ultimately, with each other. As a result, the strategic importance of the app market goes beyond the gaming and media industries. Today, companies need to view themselves as app publishers, regardless of their mobile strategy. Through this session at the Tech in Asia 2016 conference, Danielle Levitas from App Annie answered some of the most critical questions about the future of apps. How quickly and where will the app economy grow? What’s the next big thing for the app economy and what’s driving its growth?