Chalkboard Partners With HTC Malaysia, Launches Location-based Ads Widget

Chalkboard, a Singapore-based start-up and also Southeast Asia’s leading location-based ads network has just announced its partnership with HTC Malaysia. The partnership will allow all HTC users in Malaysia to enjoy a stream of today’s specials from local businesses.

Local business owners can inform customers of new deals and sales. One of the exclusive features of this widget is the “Live” mode, where the stream is automatically updated in real-time.

The widget will work on all HTC handsets that run on Android 2.1 and above. To Users can get this free location-based widget by sending an SMS to 32355 with any of the following keywords:

• SMS chalk
• SMS chalkboard
• SMS htc

You will receive a reply with an URL where you can download the widget on your HTC phone:

Chalkboard Scores Big

Chalkboard currently has more than 4,000 local business clients and 4.8 million monthly active users. Now with HTC on its side, Chalkboard’s reach could go even farther, a huge plus point for its current users.

HTC Malaysia appears delighted to bring Chalkboard on board as a partner. SK Wong, the country manager at HTC Malaysia commented:

HTC is proud to provide a richer experience for our users by incorporating Chalkboard – a service that works with thousands of local businesses – on our innovative handhelds. . . Consumers are relying more and more on their mobile devices to give them ready access to the local information they want. HTC is proud to bring this service to all our Malaysian users.

Congratulations go out to team Chalkboard on coming one step closer to location-based success!

Here at Penn Olson we have been experimenting with Chalkboard’s ad widget in our sidebar, and we encourage your feedback on whether or not you think it’s intrusive or if it adds value. So please let us know.