Ecommerce

Ecommerce is already big in Asia, and it only has room to grow. As local startups and global players tap into new opportunities, each country also creates its own ecommerce leaders. On top of these sites, social media is even becoming a new avenue for consumers to shop. While many countries still struggle to find better payment options and access to the internet, it’s worth studying how new ecommerce players and the evolving demand of consumers shapes how Asians shop.